Making strides in the press.

PRESS RELEASE
PRESS REVIEWS

"We're not creating new materials, we're just applying things
that haven't traditionally been used in shoe making."

The Future Feels Good: Technology Is Making High Heels
More Wearable Than Ever Before

July 25, 2016

"The exteriors will put them in a class with Jimmy Choo, but
the technology inside is pure Jetsons."

A SpaceX Veteran Puts High
Tech in High Heels

Dec 03, 2015

"The idea is to do for shoes what aerodynamics did for cars: make it
a smoother ride."

How Re-Engineering High Heels
Actually Is Rocket Science

Dec 24, 2015

"..quite literally, re-engineering the high heel with an eye towards
high fashion — which might be just as difficult as putting humans
on Mars."

A Former SpaceX Exec and a Team of Scientists are Building a Four-Inch
Heel that’s ActuallyComfortable

Dec 07, 2015

"Wearable tech by definition, perhaps not – but it sure is a great use
of technology applied to something most women would kill for."

The Future Of Fashion: 10 Wearable Tech Brands
You Need To Know

June 30, 2016

"The former employee of Elon Musk’s SpaceX is aiming to send shock
waves through the $40 billion-a-year shoe industry with her line of Thesis Couture stilettos."

Former SpaceX vet seeks to disrupt the stiletto status quo
with 'comfort' heels

Dec 10, 2015

"Applying science to footwear to produce a high heel that combines
comfort and couture."

Re-Engineering the High Heel

May 11, 2016

"Singh is hoping to put Space Age smarts into women’s footwear,
because while rocket technology has taken off over the years, walking
in heels is as painful as ever."

A Former SpaceX Employee Is Launching a New Generation of Footwear

Dec 28, 2015

"..all about re-engineering the high heel to ensure better distribution
of weight and better support."

Let’s Talk About Thesis

Dec 22, 2015

"Heels are both a claim of femininity and a test of it. They are the
bindings of the willfully bound."

The Feminist Stiletto? The History, and the Future, of the High-Heeled Shoe

May 12, 2016